Radio Verulam is St Albans’ radio station. Ye Olde Fighting Cocks is the oldest pub in
St Albans and a wonderful part of our history and community. This proposal is
designed to promote small businesses by offering an affordable way to promote your
brand and raise awareness of your business and at the same time actively support the local
community.
 

The Proposal:

There is a Christmas Advent Calendar with 24 local businesses taking part.
Each day from the 1st to the 24th December Good Morning St Albans breakfast show to open the
daily advent calendar door and reveal the business. On Saturdays and Sundays the doors will be
opened by the weekend presenters.
 
The radio broadcast also highlights that the business has an offer or voucher in the YOFC Times - ⅛ page advert in YOFC Times showcasing your day and offer. The offer can be up to you, eg. 10% off if you bring the voucher or just a standard advert - you must provide the artwork. The YOFC Times has previously been distributed to around 30,000 homes in the city and district of St Albans.
We will also share details on our website and social media - to help you promote your business as a company taking an active and supportive role in our local community.

 

ADVERTISING PACKAGE

ONE ⅛ PAGE ADVERT IN YOFC TIMES
TWO MENTIONS (MIN) OF YOUR BUSINESS ON YOUR ALLOCATED DAY
Production of a Christmas Advent Calendar promo which will be broadcast at various times over the 24 day period, minimum of once per day.
Your logo on our website.
Ad hoc Social Media shares throughout the 24 DAY period.

 

INVESTMENT = £100 + vat

CONTACT
Kerry Cobb          07877 169619   kerry.cobb@radioverulam.com

 

SOCIAL MEDIA STATISTICS

RADIO VERULAM:

  • Facebook
    • 28 day reach: 19,619
    • 2,000+ followers (plus other pages:
      • eg Parents 620, Drivetime 480, Parsons Knows 650 etc)
  • Twitter
    • 28 day impressions: 71k
    • 6,650 followers
  • Podcasts
    • OVER 8,000 PODCAST LISTENS PER MONTH
  • Email list
    • 160 growing by 100 per month
  • Website
    • 20,000 page views per month
    • 1,100 competition entrants over two monthly competitions
    • OVER 9,000 LISTENERS LIVE ONLINE PER MONTH
  • Footfall (estimated)
    • Alban Street Festival 8-10,000
    • Food and Drink Festival 8-10,000
    • Herts Show 20-25,000

Listening figures are estimated and we can confidently envisage that we have around 20,000 listeners per month.

These figures represent the phenomenal growth that Radio Verulam has achieved over the
last year - with a new breakfast show, significant growth in professionalism in broadcasting
traffic news, weather and local content and a consistent music approach. Two of our shows
have won Gold and Silver awards at the Community Media Awards 2017/2018.
Our investment in raising our local visibility in St Albans and the surrounding areas has been
paid-back tenfold and we can do the same for those businesses who choose to support us
by advertising with us - it is a WIN-WIN situation.
 

WE ARE THE STATION THAT LOVES ST ALBANS!