Pictons is currently celebrating its 40th anniversary, is contributing towards the cost of the players’ kit, and will appear as a named sponsor on their shirts.Sukhdeep Saini, a partner at Pictons, attended Lewsey Youth’s first game under the new sponsorship arrangement. He commented: "Pictons has deep roots in Luton and the surrounding area. So it’s important for us to be able to give back something to the local community. Initiatives like this make a real difference to local people, so we are proud to support them. And, who knows, we might be watching the next Wayne Rooney."