A family business, Ashbourne Insurance which is no stranger to winning awards, is this year one of the main sponsors for the event in the hope of inspiring others to follow in its footsteps.

Ashbourne Insurance, an independent insurance broker based in Hertfordshire, has won and been shortlisted for both national and regional award titles throughout its 37-year history. It has scooped titles in the FSB Hertfordshire Business Awards, British Chambers of Commerce, Inspiring Herts Business Awards, National Red Ribbon Family Business Awards and the National Family Business Awards in recent years.

The second-generation family business provides a one-stop service, from personal and complex commercial insurances to 24-hour claims advisory support.

Last year, Managing Director Peter Smits was crowned Entrepreneur of the Year South East at the National Family Business Awards and also in 2017 Ashbourne also took the ‘East Herts Business of the Year’ title at the Inspiring Herts Business Awards.


In 2018, Ashbourne, with its head office in Hoddesdon, is this year’s Platinum Sponsor of the Service Excellence Award at the SME Herts Business awards to help support as many local businesses to enter and enjoy the full range of benefits that entering awards has to offer, as they have experienced themselves.